miami, florida & worldwide

Flowers are not the point.
Feeling is the point.

I started La Flor in 2020 with one belief: that the way a space is dressed changes how the people inside it feel. Not just how it photographs. Not just how it looks in the moment. How it stays with them.

I work with couples, hosts, and creative directors who understand that the flowers are a vehicle — for atmosphere, for memory, for the kind of beauty that doesn't announce itself but never quite leaves the room.

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"so in love with our flowers!"

-sophia & roberto

"ludovica is incredibly talented! She executed our vision perfectly"

-valentina & giovanni

"We couldn't have asked for more beautiful flower arrangements"

-maria & francesco

from the journal

All enteries

why flowers at the wedding are never really about the flowers

january 2025

why flowers at the wedding are never really about the flowers

january 2025

what i learned from a table of 12 strangers

january 2025

what i learned from a table of 12 strangers

january 2025

the brief that made me rethink everything

january 2025

the brief that made me rethink everything

january 2025

let's design something worth remembering

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